Avaya has been trying for 10 years to come up with a Cloud offering. All attempts have failed and now they are moving everything to Microsoft AZURE to put another spin on a going out of business strategy. Just like your corner Dry Cleaner "Under New Management", same bad company, same bad service, trying to spin another year out of customers.
AVAYA GOING OUT OF BUSINESS STRATEGY IS WORKING! DO NOT SEEK EMPLOYMENT WITH AVAYA!
It's just doom and gloom cloud ☁️ really
Meanwhile, ST continues to prove her deal with the devil to be Chief Cloud Puffer grants her eternal #AvayaLife
Don’t forget Avaya Google Cloud powered by IP Office Server Edition. Avaya was on its knees begging partners to sell it.
Had the marketing spin simply paused and verified their facts when the critics began chirping, Apollo wouldn't have had the 'evidence' they needed to blackmail Avaya into their BK equity steal. The spinners doubled/tripled down on their so called facts and disdained their critics. If they had paused, really listened to the criticisms, they could have helped Avaya stay independent from a VC Vulture. They literally handed Apollo Avaya on a silver platter .
Stock soared b/c of FALSE ARR -- Annualized Reoccurring Revenue that was Calculated via unverified # of Revenue Seats
Avaya leaders discovered a perfect con scheme where they would perpetuate the false declaration of 90-100m "seats". This implied that ALL seats were revenue generating. No marketing leader or executive bothered to validate the numbers. They were 'told' by previous leaders (who were also falsifying # of seats) and combined the Nortel/Avaya/Lucent "claims" of installed base and then it became a hot potato of "as long as I'm not the one holding the potato when the music stops I won't be held accountable for the fact that I keep claiming these seats as revenue generating, when in fact no one has ANY evidence that our #s are anywhere close".
When you declare Subscription Economy ARR as your new Accounting, you can get away with Implied revenue" vs REAL Revenue
So the victory laps made in 2021 about BS "Year-over-Year" Growth are simply based on Applying a value to every seat that was possibly tied to the subscription bait and switch and declaring that as monthly reoccurring revenue. It was all MAKE BELIEVE.
Mr. CMO is STILL making those empty claims and it's hysterical if it weren't pathetic
December 2022 --
"Offering innovation without disruption starts with Avaya’s customer base currently on the Avaya Aura and Contact Center Elite platforms, which make up the bulk of Avaya’s 100 million-seat install base, Forcum said"
Business ethics is that one should always verify before making claims. If you make a claim, be ready to be questioned and held accountable. One can't simply say 'because someone told me'. We all now know that no one verified anything they claimed. They are all accountable for the BIG LIE of 100m seats
Yes there was attempt at using aws and then it died and went to ibm cloud. Most cloud is in avaya vcenters. The cloud was stock price tool . No one carried about any costs. Cloud is a buzz word that drove price of stock up but did not bring profits to avaya. Stock tripled in price from 7 to 21