Thread regarding Adidas layoffs

Longtime Adidas executive Jon Wexler is leaving the company

https://footwearnews.com/2020/business/executive-moves/jon-wexler-exits-adidas-yeezy-1203048501/

Longtime Adidas executive Jon Wexler is leaving the company.

The athletic brand informed its employees of Wexler’s departure in an email today, which was obtained by FN.

“We regret to inform you that Jon Wexler, VP GM of Yeezy, has decided to leave Adidas to pursue interests outside the company, effective August 31,” an internal memo sent to Adidas employees read.

It continued, “Jon, also known by many as ‘Wex,’ joined Adidas in 2000 and quickly developed through a number of positions in Brand Communications and EIM. Most recently he successfully led the Yeezy BU. Over the last two decades, Wex has made significant contributions to the Adidas brand through establishing partnerships with creators such as Kanye West, Pharrell and Beyonce, to name a few.”

Prior to assuming the GM of Yeezy role in November 2019, according to his LinkedIn profile, Wexler was the VP of global entertainment and influencer marketing for Adidas, a position he held for more than two years. Before that, Wexler was the global director of entertainment and influencer marketing for more than eight years.

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| 1728 views | | 3 replies (last )
Post ID: @OP+16Jvr16g

3 replies (most recent on top)

Sounds right: Kanye said he will walk away from his deal with Adidas if he is not appointed to the board of the brand.
https://fashionunited.uk/news/business/kanye-west-demands-board-seat-at-gap-and-adidas/2020072149947

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Post ID: @1wrs+16Jvr16g

Heard rumor that Yeezy going to break away from Adidas and he is heading this independent company up as CEO.

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Post ID: @1tjd+16Jvr16g

Any i sight into why? Moving to work for Kanye’s Yeezy?

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Post ID: @1kfo+16Jvr16g

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