Source: Bloomberg, The Humbling of ExxonMobil (Part 2)
Former CEO Rex Tillerson oversaw that eventful span before leaving to become President Trump’s secretary of state. Under Tillerson, Woods ran Exxon’s then-successful refining business. The rangy, white-haired graduate of Texas A&M University is known for his unfailing optimism and affability. (Woods declined to be interviewed for this article.) The size of the job he has now is difficult to overstate. In an unprecedented crisis he’s guiding what author Steve Coll, in his book Private Empire: ExxonMobil and American Power, called “a corporate state within the American state … one of the most powerful businesses ever produced by American capitalism.”
For four decades Exxon has plowed ahead, eyes on the distant horizon, keeping its share price steady, financial returns healthy, and dividend rising through wars and recessions, Democratic administrations and Republican. Now the world will see how well Exxon can survive a pandemic—and whether it has what it takes to thrive in the aftermath.
On Jan. 30, 2009, Exxon reported a 2008 profit of $45.2 billion, at that time the biggest annual profit ever recorded by a public U.S. company. Revenue was $425 billion, the stock closed that day at $76, and Exxon pumped more oil than any OPEC member except Saudi Arabia and Iran.
Tillerson had been CEO for three years. A gruff Texan who’d risen through Exxon’s rough-and-tumble drilling and exploration businesses, he was about to make his biggest deal to date: the $31 billion acquisition of XTO Energy Inc., the largest independent U.S. producer of natural gas. The deal was bold not just because of the price, but also because in buying XTO, Exxon was tacitly acknowledging that concerns over greenhouse gases would spur demand for cleaner gas. The purchase also surprised some investors, who couldn’t easily see how the company would make a return. This wasn’t like Exxon, known for an iron discipline about cutting deals that offered clear, reliable payoffs. Tillerson told analysts, “We’ll probably suffer in the near term as we put it together. This is really about value creation over the next many years.”
XTO’s expertise was in extracting gas from subterranean rock using newly developed fracturing techniques. But as Exxon assimilated XTO, wildcatters such as Harold Hamm of Continental Resources Inc. and Scott Sheffield of Pioneer Natural Resources Co. were discovering that fracking worked for oil, too. Soon it became clear that the real riches in North Dakota and West Texas shale were in oil, because crude was rising in price while gas was plummeting.
As the decade wore on, the magnitude of oil accessible in U.S. shale would make the country an energy superpower to rival OPEC. Yet it would be years before Exxon would embrace shale oil. “I would be less than honest if I were to say to you ... we saw it all coming, because we did not, quite frankly,” Tillerson said at a 2012 event at the Council on Foreign Relations. Later, in 2019, he told a Houston industry conference that he “probably paid too much for XTO,” a rare Exxon mea culpa. Tillerson didn’t respond to requests for comment for this article.
Exxon wasn’t the only energy giant to whiff early on in the shale oil bo-m. So did Chevron, Royal Dutch Shell, and BP. That’s partly because the business was undergoing a fundamental change that the supermajors weren’t eager to accept. For decades, politicians and consumers were paranoid about running short of oil and gas. The biggest companies, led by Exxon, spent great sums exploring and drilling in ever more exotic and forbidding geographies, seeking the next mother lode.
Shale changed the calculus. Nobody doubted anymore that there were oceans of oil in the ground; it was a matter of getting it out as inexpensively as you could. The Hamms and Sheffields, fueled by cheap money from Wall Street, were driving down extraction costs and ramping up production in old American oilfields that the big boys had long ago abandoned. Some of them were a short drive from Exxon’s Irving, Texas, headquarters. Exxon, meanwhile, was taking chances on faraway lands.
Consider western Canada, where Exxon invested in the Kearl oil sands project. If you believed the world was short of crude, it sounded great: millions and millions of barrels waiting to be squeezed from Alberta sand, and Exxon’s technical prowess to plumb them. But upfront costs ran 18% higher than expected, and in 2014 oil prices began a nearly two-year swoon as OPEC flooded the world with oil in the hope of suffocating American shale drillers.
With crude dipping below $40 a barrel, Exxon’s hand was forced. In early 2017, after investing more than $16 billion, the company had to erase 3.3 billion barrels from its listing of crude reserves, most of it from Alberta. The company couldn’t control oil prices, of course, but the oil sands write-off was nevertheless part of the deepest reserves cut in Exxon’s modern history. (Exxon last year rebooked some of the Alberta reserves.)
Russia seemed more of a sure thing. Russian President Vladimir Putin and Tillerson had a history. In 2003, under then-CEO Lee Raymond, Exxon had come close to buying into Yukos Oil Co., the Russian oil producer owned by Putin adversary Mikhail Khodorkovsky. Putin balked at the prospect of Exxon calling the shots on production and other matters; Tillerson, then an Exxon senior vice president, was just as wary of Putin meddling with Yukos. He helped persuade Raymond to back off, which forged a bond between Putin and Tillerson that no other Western oil company executive enjoyed.
In 2011, Putin and Tillerson agreed on the first piece of what was envisioned as a $300 billion exploration deal that opened vast tracts of the Russian Arctic thought to contain billions of barrels of oil. It was an ideal match: Exxon wanted the natural resources, Putin the expertise and money. Then, in 2014, the Obama administration imposed sanctions on Russia for its annexation of Crimea. The sanctions prevented Exxon from continuing work on most of the Russia project. Another big fish had gotten away. Again, Exxon probably couldn’t have predicted Crimea—nor was it alone in seeking access to Russian crude. But maybe that’s what you get for trusting Putin.
By the time Tillerson departed to join the Trump administration, Exxon looked a lot different than it did when it reported those record earnings. Revenue and profit were a fraction of what they’d been, and the stock had lost its premium to other S&P 500 Index energy companies for the first time since 1997. Worse, for the first time since the Great Depression, Standard & Poor’s had stripped Exxon of its top credit rating. And the company faced a New York state lawsuit alleging that it had intentionally misled investors about the dangers of climate change. (The company won the case in December 2019.)
When Woods became CEO in January 2017, there were the predictable media stories about him stepping out of Tillerson’s shadow. That wasn’t going to be easy given the big write-off, the S&P downgrade, and the other unfortunate circumstances Woods inherited. But he was determined to rebuild Exxon with projects in Brazil, Guyana, Mozambique, and Papua New Guinea—the sorts of efforts that for some shareholders conjured unpleasant memories of Canada and Russia. Exxon also had finally jumped into shale oil with a $6 billion acquisition of acreage—negotiated by Tillerson—in West Texas’ prodigious Permian Basin.
Other supermajors weren’t as eager to embark on new endeavors. Like Exxon, they’d spent heavily, then paid for it during the 2014-16 crash. Burned investors were cooling on energy stocks and diverting their money into tech, pharma, and other sectors. Energy now makes up less than 3% of the S&P 500 Index, compared with more than 10% in 2009.
The growing movement to transition away from fossil fuels to solar, wind, and other energy sources was also peeling away investment. Such is the clamor in Europe that Royal Dutch Shell Plc and BP both have pledged to become carbon neutral by 2050 and invest heavily in renewable energy sources. Exxon has made no such pledge, instead investing in early-stage green technologies while insisting that the world will need more and more oil and gas until at least 2040, driven by China and India. Some on Wall Street see demand peaking as early as 2030.
2020 BreakEven Prices
ExxonMobil $60 per bbl
BP $55 per bbl
Shell / Chevron $50 per bbl
Brent Crude Price
Jan 2020 $66.3 per bbl
March 2020 $50 per bbl
April 2020 $20 per bbl