any company in the world, after certain growth it becomes mature, lackadaisical, entitled, and full of you know what! That is where Nike is and stuck!!
Unable to crawl out of sh4t pile that they slipped and fell.
EH just joined Nike when they came out with "Just Do It" campaign because they were young and hungry while living on the edge. Now, JDI means how to print on the T=shirt and sell it for $25.00 when it cost only $3.00 to produce.
Nike only know how to play prevent defense and that will prevent you from winning.
According to dearly departed John Madden