Bank marketing doesn't really lend itself to creativity, but how bad is "unwavering in care"? How can you be sure, potential customer? Because we said so ourselves! Take our word for it in these paid advertisements, just please don't ask any current customers! (Or, for that matter, employees. They are leaving like rats off a sinking ship. Truist couldn't even find an internal candidate to be the next CEO, SMH.)
The only thing worse may be those id--tic television ads with the dudes playing golf. (Banks: please stop with the golf, you are not differentiating yourself from other banks; in fact, the opposite is happening.) Angled golf club shafts, kooky! People will love that! Did a human being actually think of this or have they just turned everything over to AI at this point? Truly, the only smart marketing move Truist ever made was naming rights for the Braves stadium, so let's give credit where it's due. Everything after that has been an insult to viewers -- and investors.