The most charitable way to view this is probably outlined on Wikipedia: https://en.wikipedia.org/wiki/Follow-the-sun. On paper, you could probably draw the conclusion that this allows work to continue around the clock. This probably looks amazing at the highest levels of management. Lower cost and faster development--how can you say no??
About 10 years ago McKinsey was pushing this Follow The Sun mantra fairly heavily. It may still be, for all I know. I'd put money on them/Accenture being heavily involved in this transition. Lord knows they have the case studies to impress executives.
In practice, this will be a disaster. Reality is never as clean as the Power Point/spreadsheet looks. The Wiki page also calls this out: "The main reason why FTS is difficult to implement is because the handoffs are an essential element that is hard to get right. The largest factor causing this difficulty is poor communication." Bose can't manage several internal teams, keeping them in sync and productive, so spreading the work out across the globe will be an unmitigated disaster and money sink. The overhead will be several times more expensive than the cost savings, and will cause one of two things: delayed products, or (more) buggy products. Bose can afford neither.
Bose software has been something of a clown show for a long time; this is just the latest instantiation of it.