If customer requirements are cascaded down, software is something the customer would not see (if it's working properly). They appear to be making software the center of the universe, which is misguided. We are unable to execute a basic reliable vehicle.
https://www.youtube.com/watch?v=e5JNg44cFLo
Elon musk was right when he said only the bad people left Tesla to go to Apple and we are seeing what he meant by that now at Ford. Completely delusional egotistical maniac driving company to the ground. No clue what the plan or vision is or how we can execute. Just pie in the sky glory chasing targets that are dead on arrival.
Yes! We reversed engineering Toyota for years. Even, copying engine design features when we didn't know the purpose of the feature. "if Toyota did it, we do it." ... as I was told by my manager.
Just follow the Toyota model that’s all they had to do for years. But no
SDV will harm the Ford Enterprise to such a profound degree, it will make the fall of the Roman Empire seem like just a minor glitch.
If your world class software is installed on a vehicle nobody wants to buy, or cant afford to buy, then what's the point.
DF is a DH.
The best part is there are only 6.2K views. Reminds me of a DF town hall earlier this year where the conference center was empty.
Nobody wants to listen to DF smelling his own farts, especially when he has yet to produce any of the revolutionary or groundbreaking products he keeps hyping up.
DF has delusions of grandeur. He believes just his presence in any discussion is a guarantee of success. Any time I have had the displeasure of being in a meeting with this guy it mostly devolves into a 101 lecture about the engineering. He is in way over his head but the level above is oblivious to this because he too is in way over his head. Blind leading the blind.