Since migrating business management to Salesforce, this misguided approach has only spread. These clueless executives naively believe that analyzing historical data can truly guide the economy，have they forgotten the lessons of the Soviet Union?
They crudely categorize customers as large/select, medium, or small, ignoring their industry and regional attributes. They've even dressed up this planned economy model with a fancy name: the "high touch module". A salesperson handling select accounts can choose accounts across regions or even nationwide, ultimately creating a class of bureaucrats who climb the ladder by gaming the system, while those genuinely dedicated to customer engagement receive no recognition.
It has become a bureaucratic machine churning out performance metrics. Worse still, this planned economy model is spreading to the CX. Bureaucrats at every level spend their days analyzing data in Salesforce, excel... and confidently interpreting their findings, and in some cases, even fabricating data. Meanwhile, no one is paying attention to what the customers actually need.