https://www.bloomberg.com/features/2016-ginni-rometty-interview-issue/
Pretty much a softball interview, but here's a stand-out excerpt:
"IBM’s revenue has declined for the past 17 quarters. Does that bother you?"
"It doesn’t bother me. If you go back for a decade, revenue has been pretty much flat, but the margin has gone up 10 points. We have always had a business model that is about moving to the next level of higher value, for clients and our investors."
That answer speaks volumes. . .