As of 9 a.m. Nov. 10, Whole Foods Market, Inc. (WFM) is open for business in Montgomery, Alabama. Since Whole Foods is usually located in mid to high-income areas and Montgomery has a median household income of $43,390 (according Sperling’s Best Places), this isn’t where you would expect to find a Whole Foods. According to the U.S. Census Bureau, the average median household income is $51,939. However, the local population is very excited about the opening, and if Whole Foods can deliver in Montgomery, then it could open up an entirely new strategy for future geographical placement.
Read more: Whole Foods Opens in Unexpected Location (WFM) | Investopedia http://www.investopedia.com/news/whole-foods-opens-unexpected-location-wfm/#ixzz4Pkmg6ndK
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