so what is everyones thoughts on this one day event they did yesterday? someone on reddit took the number of available coupons and the odds and broke it down. It looks like corporate gave away 84.5 million dollars to people that likely arent normal lowes shoppers and were just there to get free stuff. this is downright horrible. cutting hours like crazy and then giving money away. what leg do these mo--ns have to stand on when an employee goes slightly into OT now! what ceo continues to maintain a job when your promo is this disastrous. how do you not put in minimum purchases in order to use the coupon!!!!! so what is the play here? new customer base? k--l the chances of store bonuses? close stores due to destroyed margins? fire store managers because of poor margins? tax write offs? anyone have a theory on why they did this? doesnt even add up. stores didnt even seem to really know this was about to take place. hours werent added for the day even though they would know the foot traffic would be a nightmare. this did not increase revenue even though sales were higher. people just bought up to the coupon limit and nothing more. so what in the world did we all just witness?!
Geographic Region 1:
$5 - 7,948,800 - 9 in 10
$10 - 622,400 - 3 in 40
$25 - 128,064 - 1 in 69 (nice)
$100 - 70,656 - 1 in 125
$500 - 22,080 - 1 in 400
Geographic Region 2:
$5 - 1,987,200 - 9 in 10
$10 - 165,600 - 3 in 40
$25 - 32,016 - 1 in 69 (nice)
$100 - 17,664 - 1 in 125
$500 - 5,520 - 1 in 400
Coupon Totals:
$5 - 9,936,000 = $49,680,000
$10 - 828,000 = $8,280,000
$25 - 160,080 = $4,002,000
$100 - 88,320 = $8,832,000
$500 - 27,600 = $13,800,000
Grand Total Amount For Coupons:
!!!!! $84,594,000 !!!!!