i left in 2018. Lately seems like a mass exodus of "talent". The shoe lady (Michelle) was a disaster. But heard her replacement was even worse....
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I’ve been asked to create marketing material for numerous fake technologies so everything is par for the course.
@1qwr nails it
She went to CVS last year
Much more emphasis on metrics than marketing. Constant slideware charts/graphs/arrows. They forgot that some of their "employees" are contractors and hence not interested in bands, advancement in the co., touchpoints [or whatever they're called] or manager meetings. Somehow, a little creativity slips out, mostly from overpriced outside agencies. Internal agency gets the cr*p work and fights with management on why they know more about marketing than marketers. Complet S - Show.
it's a slow train wreck here...
Sublett was even worse. Can't find anyone to pony up the same kind of money. So now she's working for free under the guise of being socially noble.
If you are on a fortune 1000 team, marketing is doing well as IBM has decided this is the strategy going forward (enterprise marketing, AI/redhat, and hybrid cloud) If you are on a less than fortune 1000 team life is unsettled as IBM views your services as an after thought. It’s not that they don’t want you, but you are just not part of the Formal Redhat strategy, and are not as valued. Remember IBM gets 85-90% of their revenue from their fortune 1000 customers.