AT&T is so thirty for that J.D. Power award so they can add it to all their ads yet they don’t fix any of the core issues that might be why customer satisfaction is generally trash. Maybe fix sh-t like OPUS where a 5 minute transaction can take and hour cause of the sh---y system. Or the fact that if there’s an issue with a customers trade in it takes like 90 days or some crazy sh-t to get it resolved or the long af wait times for customer service. Things like that might help. Instead some dude in an office assumes the reason why they aren’t winning the award must be because reps aren’t meeting customers at the door fast enough, or calling them by their first name.
Also why do we need a RST? Maybe let us have the ability to do that in store.