Thread regarding Ford layoffs

Ford taps masses of vehicle data to stay ahead in commercial van market

https://www.yahoo.com/finance/news/ford-taps-masses-vehicle-data-060556428.html

It’s amusing how this is spun as Ford is doing a service that everyone wants but are being hampered by other people who oppose the data collection because they are greedy and want the data themselves.

Also amusing how instead of building quality vehicles so that customers have 99% up time they instead build up a subscription data service to predict needed repairs and blame the operators for needed repairs.

Another whopper is that EV collects more data. BS they have been collecting the data all along with ICE for several years now. Another one of those mandatory add-ones $600 added to vehicles and buried in the base cost.

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Post ID: @OP+1lvOtWPV

4 replies (most recent on top)

It's awesome working on Party mandates rather than things that are actually of use to customers. But I guess that is wrong - the customer isn't the person looking for a vehicle.

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Post ID: @ttq+1lvOtWPV

Post ID: @paq+1lvOtWPV You are just a Ford corporate PR Troll.

How much money has Ford made on Blue Cruise....? Blue Cruise is just a rounding in revenue.

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Post ID: @fzz+1lvOtWPV

They can collect more data from an EV though. When you gas up your ICE, of the vehicle doesn't have cellular connectivity no one can ascertain where or when.

However, when you connect your EV to a charging station all of that data is captured. Where, when and how long. Even if you ripped the cellular modem out of your EV, the charging station would still collect the data.

The world of EVs is a world of constant surveillance. Don't kid yourself into believing anything else.

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Post ID: @ajn+1lvOtWPV

This article supports what we all knew already, that data, software, and subscription based revenue is the way forward for the company. Many here were critical of this plan, but Blue Cruise has been a proven success for this business model.

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Post ID: @paq+1lvOtWPV

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