Thread regarding Ford layoffs

Alexandra is on track to become CEO. I believe that is Bill Ford's long term plan.

@3bax Thats a good point. I think it just shows that this whole BEV and Autonomous Vehicle noise was conceived using the ready-shoot-aim methodology. We are at least 5 away from having the battery technology to enter this market and sedan sales could have financed this.

So I have a question, if the "woke" ones who think the future is on-demand vehicles are right, are they expecting the companies who service this demand to pay for all the subscriptions? Doesn't make any sense to me.

@2qpq & @2cpl I'm glad that I retired last year so I dont have to listen to you 2 koolaid drinking dipsh!ts in meetings anymore. I hope you enjoy the ride into the abyss.

We need to STOP focusing on the gas guzzling, climate damaging, trucks!

Ford's future is as a mobility and tech company. We need to work on subscription services and on demand transportation.

@1ues

Here’s a good one: ask Moran how his trip to London (main purpose to earn FF miles for his next vacation) went this week. He is a m o r o n.

Assuming many of us are engineers currently at Ford or previously that given enough time EV's and hybrids can be developed to provide transportation alternatives to ICE vehicles.
However, permitting government to punish society into their acceptance is a huge mistake.
There needs to be a collective, "NO" to obscene regulations crafted by unqualified government officials.
It is also extremely disappointing to witness the company that gave America , "$5/day" and mobility to millions is now actively participating in its undoing.

@1pmy+1m68k5YW
plenty of LL3 and 4's need to be eliminated, top of list are the FLVs directors, C Mor@n and R M0ser, all the studio design directors, especially Lincoln, the directors of DFord, C Price, who was recently promoted and has accomplished nothing other than being kicked out of J Park's digital org. The list of fakes at those levels is long, perhaps Farley should direct his his " too many employees comment " at those levels or better yet, shareholders can demand accountability.

@1slj+1m68k5YW
I agree 100%, but also all LL3 need to go. They have been complicit bobble heads leading us to circling the drain to bankruptcy. Reading our balance sheet, I’m not sure the Ford family pride will be enough to prevent it this time. The Blue Oval mortgage value has diminished since 2008.

Ford will fail unless Bill Ford and Jim Farley are removed as decision makers. There is no transformation. Lawler has signaled the mess in terms of finances, programs are being cancelled and delayed, yet C suite are paid insane salaries.
Shareholders are asked to vote on Board of Director nominees, if you are serious about transformation, eliminate Alexandra Ford and the rest of the incompetence.
Doug Field, Saugar Raisinghani, Franck Louis-Victor, Roz Ho, Baumbick, Musgrave, Lo, Jae Park, the list is endless - all fakes, all rejects, all incapable of leading an automotive/ mobility/ tech/ subscription/ buzzword of the moment company. Sick of the bull$h!t spoken at the townhalls, Field has no credibility, morale is worse than Metas. Accountability folks. Shareholders need to demand change by eliminating LL2s and Farley. We used to make incredible profits, we worked hard to avoid bankruptcy and emerged stronger - since Mulally retired, it's been one failure after another and it's all the result of inferior so-called leaders as Farley, Field and the rest of the id--ts mentioned above. Do your homework, look them up, and expose their failures and inabilities to lead teams to profitable business. The sooner they're terminated, the sooner we can get back to manufacturing great vehicles and making money.

Vehicle prices will continue to rise. Cost of living will continue to rise. Salaries will not.

Vehicle ownership will be something for the wealthy. It will be aspirational for most Americans - something we will all work hard to try to achieve.

All of the automotive OEMs keep working toward 'transportation as a service'. The majority of us who will no longer be able to afford cars will have to use on demand transportation. Or if we can really stretch our finances, we'll lease a vehicle.

Home ownership and vehicle ownership will no longer be within reach for most Americans. And every large company is actively trying to get on the gravy train by developing things that require us to make recurring (i.e. never ending) payments for services we can no longer 'own' for the rest of our lives.

The EV transformation at Ford (and other manufacturers) is being funded by taxpayers and never should be.

Started with the $7500 tax credit for the purchase of an EV that lead to billions of dollars in aid for foreign chip manufacturers to build in the US (stupid idea) and now states like Michigan and Tennessee are using state taxes to fund new factories where hundreds of thousands of incentive dollars are spent for each employee.

Now we are supposed to pony up $60-$70,000 for an EV out of what remains of our wages and risk putting a fire hazard in our family garage and have an undeveloped power grid to support charging.

Anybody else have a problem with this "transformation?"

Ford has all of the wrong people working on EV and BEV. They designed and built vehicle the old fashion way. Actually they don't design anything anymore, they hire outside engineers to do their design for them.

Perhaps the big 6 auto CEOs should be on the hot seat like this:
https://www.youtube.com/watch?v=bJfrKNR3K2k

Just think how well we could do if we were just allowed to focus on making great cars. No transformation flavor of the month. No pretending EVs are the future of Ford. No quarterly random layoffs. Just making great vehicles that customers want. That would be awesome.

I agree conpletely!

I chould have the right to CHOOSE what is best for ME and MY FAMILY!

Nobody else has the right to make that choice for me!!

I have mixed feeling on this topic. The bottom line is that Ford is being FORCED to go full throttle on EV, thanks to Grandpa Joe.

ECON 101: Thou shalt not try to force demand on consumer.

Take your subscription services and stick them where the sun doesn’t shine.

The public thinks they need big expensive vehicles with lots of content. Ford makes lots of money selling to these clueless types.

If you really evaluated your driving patterns you would buy a simple efficient vehicle and rent something else when needed.

Ford wants no part of the logical path because it does nothing for profits but does wonders for the planet. Bill Ford can't do what he wants to do.

Vehicles are personal items...sharing is typically not an option for most of the slobs and pigs of society....

The only way this whole thing will work is if government mandates vehicle size and the public will be up in arms if that happens.

A nice Toyota Hybrid is a good compromise.

To @nbk+1m68k5YW: have you read Ford’s yearly results the two years? How much profit does Ford get from subscription services? Next to nothing. From BEV vehicles sales- less than nothing, they aren’t making a dime and will not until they can make their own batteries which is two to three years away….even then it is doubtful due to rising material costs to make batteries because everyone is doing it at the same time and did not secure the needed raw materials in their own country. Yes, this is an excellent plan!

To @sfx+1m68k5YW: nice hopium & copium, but all you wishing and hoping doesn’t replace facts. Oh, and the falacy of peak oil is just that, a falacy because oil is made by the natural decay of carbon material, so the earth is always making more: their is literally oil deposits that have not even been found yet. Current energy prices have went up because the US needs to prop up the EU due to a rather inconvenient war in their back yard.

Thing is this has never been done before; why would anyone think Ford could be successful at it, especially when all the rave new executives have mostly zero experience in the auto industry?

@nbk+1m68k5YW "The vehicle type is inconsequential."

LOL

toyota is going to crush us even more if there are enough of these people at ford

https://www.wsj.com/articles/people-are-sick-and-tired-of-all-their-subscriptions-cbee7e03

It's anyones guess as to how this is going to evolve. Yup depletion of petroleum is a factor. Escalating energy costs which drive everything else - yup. New technology that takes years to get right... wobbly economic times and an overall vibe of international realignment along mineral resources that many THINK is the future. All of us in this chaotic moment and I don't think the board or the CEO's have any better notion than any one else. But you have to put a stake in the ground and go. Hopefully stay adaptive. Cultivate or hire the folks you Hope will drive you through. Oil isn't going away tomorrow, but the enormous reserves that are left are harder to get to and will cost a lot more to bring to the pump. Alternatives are economically feasible, the public is clueless and competition is as usual, ruthless. Get behind it, keep an open mind and hope you will find yourself on the right path, or your team is nimble enough to steer onto that path. Buckle up.

I think you are looking at this wrong. The company transformation is not necessarily focused on hardware for future, leadership has clearly stated data-based services and software will lead our revenue stream. The vehicle type is inconsequential. It is the software technology packed into the mobility hardware that matters.

Subscription and upgrade profits will provide the company with earnings well after the vehicle's transaction payment if completed.