Interesting inclusion @fgz+1qPwhQpw of Ed Whitacre's acquire, acquire, acquire strategy.
That worked better than the other Baby Bells' strategies. With BellSouth, SBC nee AT&T was able to fully own Cingular. I think it was a smart move.
Add these bonehead moves to the list:
Missed opportunity on cloud. Imagine a company with secure, high floor-load square footage available in major metro areas nationwide not for switches but co-located server farms. Buy a bunch of racks full of blade servers, sell fixed IP addresses, and voila, cloud storage before it was called that.
I guess Amazon had the more organic development, a need for data storage and processing to conduct its own business. But so did the phone company.
Could have capitalized on virtual office, but nope. Failed to see business opportunity there and instead spent $120 million to make a nice downtown plaza. Yaay.
Doubling down on shrinking dish and cable franchises, not the smartest move. Thinking they could do a better job at HBO than HBO, idiocy borne of hubris.
RTO is a veiled layoff strategy both here and at other companies, terrible for morale. Snuffed out any sense of loyalty from me and many others in my org.