Thread regarding Ford layoffs

@1ewc+1s9UnVAn: With a product line dominated by high-margin, high-priced trucks, how will Ford bring new buyers into the brand? Any competent marketing specialist will tell you that it's easier to retain a customer who has already bought your products than it is to earn the loyalty of a satisfied customer of a competing brand. Now that Ford has exited the U.S. car market (except for the Mustang) and is planning to eliminate its affordable SUV (the Escape), first-time new vehicle buyers will be more likely than ever to buy from Toyota, Honda, Nissan, or Kia instead of Ford, and more likely to buy subsequent vehicles from the company that treated them well the first time around. This does not bode well for Ford in the long term.

1vhz+1s9UnVAn Pepel care enough to point out incompetence when they see it. If you say BF thinks this is the best team at Ford. Well his track record is not going to back that statement. Fired by his own family in 06,,,, Train station debacle....EV 100% In.. Yeah. A real winner. if not for his last name he would be lucky to work cutting grass. As for JF.. Can someone please tell us what has he done? Inquiring minds want to know?

To the guy who said shut up amd leave.
Arent you tired of b oo t licking.lol

DF has more ego than intelligence, JF is NOT an engineer of any kind and has no business as CEO of Ford.

You all have no idea what Ford has on the plan. So shut up and leave the company if you don't like it here.

Nothing wrong with defining the highest margin vehicle segment as your own to dominate and define Ford in the truck market amidst a shrinking pool of players. Studebaker would still be around if they made that move back in the 60's...

Henry Jeagel must be smiling. (Henry was test director for trucks a very long time ago, and one heck of good engineer)

The days of the artifical ev demamd created by genz living in their parents basements are over.
Welcome to real world F**D

Farley has a marketing education. He must have been last in his class based on the EV faliure.

Hey why not, then we can put another team of execs in place. What do we have now, 5 to 1 compared to other OEMs?

Hey Tommy turned it around in the end.

Let's think about this for a sec, Ted. Why would somebody put a guarantee on a box? Hmmm, very interesting.

Ted Nelson, Customer: Go on, I'm listening.

Tommy: Here's the way I see it, Ted. Guy puts a fancy guarantee on a box 'cause he wants you to feel all warm and toasty inside.

Ted Nelson, Customer: Yeah, makes a man feel good.

Tommy: 'Course it does. Why shouldn't it? Ya figure you put that little box under your pillow at night, the Guarantee Fairy might come by and leave a quarter, am I right, Ted?

Ted Nelson, Customer: [impatiently] What's your point?

Tommy: The point is, how do you know the fairy isn't a crazy glue sniffer? "Building model airplanes" says the little fairy; well, we're not buying it. He sneaks into your house once, that's all it takes. The next thing you know, there's money missing off the dresser, and your daughter's knocked up. I seen it a hundred times.

Ted Nelson, Customer: But why do they put a guarantee on the box?

Tommy: Because they know all they sold ya was a guaranteed piece of sh-t. That's all it is, isn't it? Hey, if you want me to take a dump in a box and mark it guaranteed, I will. I got spare time. But for now, for your customer's sake, for your daughter's sake, ya might wanna think about buying a quality product from me.

If true, then my guess is that the Ford Family wants to cash-in before it is too late....

"My main business is trucking, but I dabble in coin operated laundromats, cigarette vending machines, and... personal loans." [1980's movie]

I think you have hit it right on the money!
Sounds like he knows the company from an inside point of view.