I have a sneaking suspicion we're about to see a massive push to market directly to the college market at the expense of the middleman (Follett) to rival McGraw-Hill's douchebaggery of late. With all the HO promotions, think anyone'll notice there and NOT suggest the solution is 'one-a-days' and/or blaming the store staff? Oh, and GFY Paul DiVittorio.
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The company will be eating the daiseys soon.
One a days?
LOL.....
Kmart leaders already believe text is going to die and have been focusing on anything but text. The results show. Also hired the little Caesars guy to start pushing food services on campus.