With extreme skill and business acumen Aicha achieved massive improvements in Intel's profitability by over $1bn. She achieved this primarily by stopping settling Intel mobile SoCs.
Aicha has promised to double down on this feat with a similar saving in 2017. However this will take even more skill on Aicha's part since there are no sales to stop.
So how will she achieve her focal goals?
option A:
Increase sales by $5bn assuming 20% gross margin. This would involve taking over the entire baseband market, or
option B:
Let's assume each employee costs Intel $200,000 a year. To save a billion dollars that's a headcount reduction of 5,000 employees.
What do you think she will do?