Recent and pending layoffs at Nike ripple through the entire Beaverton/Portland/Vancouver community. High level axed employees face delaying purchases of brand new Teslas for their newly-minted 16-year-olds, baronial Sunriver vacation homes could languish, private school enrollments could drop, and traffic on Highway 26 (an 11-mile parking lot - thanks, NIKE) could ease momentarily. The old guard at NIKE will circle their wagons, raise their own salaries and elevate their "boys club" to sainthood.
Beyond the Portland luxury marketplace, NIKE employees actually contribute mightily as individuals to the community, but NIKE itself has always made much ado about their paltry support of the very local resources they strain. There are two Beavertons - wealthy NIKE families (average salary $75K but (many in the multiple 100s of thousands of dollars annually plus options) for people who have never transplanted a heart, invented a cure for anything, or managed others in a meaningful, useful corporation that provides real societal benefits beyond overpriced sneakers and motivational memes to encourage exercise - and the poor people in their midst. The company used to have a soul. Now they just have soles.
Many of the folks who lose jobs will need to leave the market to find comparable work, but the real estate prices they helped to jack up will remain in the stratosphere. With its endless tax breaks and pompous new construction projects "behind the berm" NIKE will remain a separate, and very unequal part of our community.