While reading this article on the reinvention of Macy’s and its stores I gotta admit that it looks to me like the company did the right thing. Store closings and the uncertainty that came with them were hard on everybody and I’m sure that, at some point, each and every one of us blamed the company and its leadership. The other side of the story is that something had to be done and if things stayed the same, sooner or later we would share the fate of Sears or Toys R Us. In today's retail world the easiest thing is to blame Amazon and the development of online sales in general, but Macy's faced the truth that the loss of customers was not mainly to online retailers but to other brick and mortar retailers.
https://thebridgebk.com/will-macys-total-makeover-lead-turnaround/