Thread regarding Bank of America layoffs

BofA introduces its new logo

I understand I may be off-topic, given that the new company logo isn’t really a layoff-related subject, but I was hoping to get some opinions on this and generally on the new advertising campaign that the company is going to start. What do you make of this?

https://www.charlotteobserver.com/news/business/banking/article221783230.html

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Post ID: @OP+WcOwdgp

6 replies (most recent on top)

Only BofA would choose a Llama - LOL!!

Kind of reminds me what the real workers do each day - a pack animal just like the Llama!!

Need another employer.

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Post ID: @Pyui+WcOwdgp

I like the Lama and LLLove the app!

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Post ID: @3jhc+WcOwdgp

I like it. They changed the color of the blue and font/size. However, nothing internal yet to change our email signature or business cards (not to mention non-customer facing templates.). So, I have to wonder why launch a new logo, build up the hype with commercials but not make the easy changes of rmail templates and such. I am sure though, that to cover this expense, somewhere people will get WFR'd.

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Post ID: @1diw+WcOwdgp

I like it. It’s more modern and not as stuffy. We need to compete in advertising with all the other more hip banks.

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Post ID: @1yyh+WcOwdgp

Wait.. it looks just like the old logo - with skinnier lines. I wonder how much that cost - letterheads, website, documents...

I just hope they dump the freaking lama. That was an embarrassment.

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Post ID: @1tpn+WcOwdgp

I’m sure it will be something supportive of our purpose...and job reclassification and pay cuts or layoffs. Same old stuff different year...remember new BAC? Recycling project

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Post ID: @1nen+WcOwdgp

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