I’ll probably be in the minority, but I think Bill Brown is exactly the leader 3M needed.
He came in with a plan, had the courage to make the tough decisions, and is executing it without wavering. That isn’t easy, and it certainly isn’t popular.
Yes, the layoffs are painful, and my heart goes out to everyone affected. But leadership isn’t about avoiding difficult decisions—it’s about making them when the long-term future of the company is at stake.
Bill was hired to transform 3M, not to preserve the status quo. From what I’ve seen, he’s earning every cent by making the hard calls that many before him avoided.
History will judge whether he got everything right, but no one can say he lacks courage or conviction.